Outsourcing is useful when a function is repetitive, specialist, difficult to staff consistently or not central to the company’s competitive advantage.
Common candidates
Recruitment support, payroll administration, customer support, data processing, digital marketing, IT support and back-office operations can all be structured as outsourced services.
Keep the right things close
Strategic decisions, core intellectual property and critical customer relationships may need to remain in-house. The best model is usually a deliberate mix rather than an all-or-nothing decision.